Cloud Video Production Is Redefining How Live Content Is Created and Distributed Not long ago, live production meant control rooms, hardware switchers, and complex on-ground setups.   Today, the entire workflow can run in the cloud.  From multi-camera switching to graphics overlays and multi-platform publishing — everything is becoming software-driven, scalable, and remote.  Here’s what’s changing:  Multi-Source Switching …

Linear television is not disappearing. It is transforming. With the rise of FAST platforms, OTT ecosystems, regional content expansion, and thematic micro-channels, the demand for scalable, cost-efficient playout infrastructure has never been higher. Traditional hardware-based playout was designed for a different era — one where launching a channel was a multi-month project involving racks, redundancy …

Content consumption has changed drastically over the last few years, be it movies, web series, TV shows, live news, or sports. OTT platforms, Live TV streaming services and broadcasting services continue to drive the rapid growth of content consumption. The availability of smart televisions, smartphones and other internet-enabled devices is the main reason for massive …

Gone are the days when it used to be a tedious task to launch a linear TV channel operating full-scale. Thanks to the cloud playout that it is easy and effective. A few tech companies have developed cost-effective playout solutions to offer cloud-based playout solutions and provide customized services to content owners, news broadcasters, OTT …